S

Review 2026

Salesforce

★★★★4.3/5
crmFrom £20/user/month

Reviewed by the Ikaroa team | Last updated: March 2026

Starting Price

£20/user/month

Founded

1999

Headquarters

San Francisco, California

Our Rating

4.3/5

Overview

The world's leading CRM platform, Salesforce offers unmatched customisation and scalability. Best suited for larger organisations with complex sales processes and dedicated admin resources.

We have been working with Salesforce across multiple client projects since 2001, and this review reflects our hands-on experience implementing it for businesses of all sizes.

Key Features

Contact Management
Lead Scoring
Sales Pipeline
Workflow Automation
Custom Objects
Advanced Reporting
AppExchange
Mobile App
AI (Einstein)
API Access

Salesforce Pricing

Starter

£20/user/month

  • Lead management
  • Opportunity tracking
  • Email integration

Professional

£60/user/month

  • Everything in Starter
  • Pipeline management
  • Forecasting

Enterprise

£120/user/month

  • Everything in Professional
  • Workflow automation
  • Advanced reporting

Unlimited

£240/user/month

  • Everything in Enterprise
  • AI features
  • 24/7 support
  • Sandbox

Pros & Cons

Pros

  • +Incredibly customisable and scalable
  • +Massive ecosystem (AppExchange has 5,000+ apps)
  • +Industry-leading AI features with Einstein
  • +Robust reporting and analytics
  • +Trusted by Fortune 500 companies

Cons

  • -Steep learning curve, often requires admin training
  • -Expensive, especially for smaller teams
  • -Complex pricing with many add-ons
  • -Can feel over-engineered for simple use cases
  • -Implementation can take months

Who Is Salesforce Best For?

Mid to large enterprises needing highly customisable CRM with complex workflows

Alternatives to Salesforce

View all Salesforce alternatives →

Related Comparisons

Our Verdict

Salesforce earns a strong 4.3/5 in our review. With pricing starting at £20/user/month, it offers incredibly customisable and scalable. While steep learning curve, often requires admin training, it remains a solid choice for mid to large enterprises needing highly customisable crm with complex workflows...

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Salesforce FAQ

Is Salesforce worth it in 2026?

Salesforce rates 4.3/5 in our review. It is best suited for Mid to large enterprises needing highly customisable CRM with complex workflows. Whether it is worth it depends on your specific needs and budget.

How much does Salesforce cost?

Salesforce pricing starts at £20/user/month for the Starter plan. Check the pricing section for a full breakdown.

What are the best alternatives to Salesforce?

Top alternatives to Salesforce include Open Doors, HubSpot CRM, Pipedrive. Visit our alternatives page for a detailed comparison.

Does Salesforce offer a free plan?

Salesforce does not currently offer a free plan, but they do provide a free trial.

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