About us

The secret behind
many global brands

In Maori mythology, Ikaroa is the long fish that gave birth to all the stars in the Milky Way. That is exactly what we do. We give birth to stars.

Our story

We started in 2007 with a simple belief: great brands are built by people who genuinely care about the work. Not by agencies running through a playbook.

Since then we have grown into a full-service creative and technology studio with offices across five cities. We have worked with some of the most recognised brands in the world, and some of the most ambitious startups nobody has heard of yet.

We are designers, developers, strategists, and marketers who happen to work at the same company. We are the team you call when you need something done properly, on time, and to a standard that makes you proud.

Our journey

2007

Founded in London. A small team with big ambitions.

2012

Opened our first international office in Dubai.

2018

Expanded to Los Angeles and San Francisco.

2023

Launched AI implementation services.

2024

Opened Abu Dhabi office at World Trade Center.

2025

250+ team members across 5 offices worldwide.

What we believe

Craft over speed

We take the time to get things right. Every detail matters and we do not cut corners to hit deadlines.

Honesty first

We tell you what you need to hear, not what you want to hear. That is how the best work gets made.

Collaboration

We work with you, not for you. The best results come when we are an extension of your team.

Results that matter

Beautiful work that does not perform is just decoration. Everything we create has a purpose.

Five cities, one team

We operate across time zones as one unified creative force. Wherever you are, we are nearby.

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Dubai

HQ
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Abu Dhabi

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London

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Los Angeles

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San Francisco

Want to work with us?

We are always looking for great people and great projects.