Comparison 2026

Freshworks CRM vs Zendesk

A detailed, side-by-side comparison. Features, pricing, and our verdict to help you choose.

Reviewed by the Ikaroa team | Last updated: March 2026

Quick Verdict

Freshworks CRM edges ahead overall with a rating of 4.2/5. However, both platforms excel at different things. Read on for the full breakdown.

At a Glance

F

Freshworks CRM

4.2/5

Freshworks (formerly Freshsales) offers a modern, AI-powered CRM with a clean interface. Part of the Freshworks suite that includes helpdesk and marketing tools.

From: £0/month

Best for: Growing businesses wanting a modern CRM with built...

Full review →
Z

Zendesk

4.1/5

Zendesk is best known for customer support but also offers Zendesk Sell, a sales CRM. The support platform is industry-leading for help desk and ticketing.

From: £15/user/month

Best for: Businesses needing customer support with integrate...

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Feature Comparison

FeatureFreshworks CRMZendesk
Free PlanYesNo
Starting Price£0/month£15/user/month
Our Rating4.2/54.1/5
Mobile AppYesYes
Email MarketingNoNo
AutomationYesYes

Pricing Comparison

Freshworks CRM Pricing

Free£0/month
Growth£12/user/month
Pro£33/user/month

Zendesk Pricing

Sell Team£15/user/month
Sell Growth£45/user/month
Sell Professional£89/user/month

Pros & Cons

Freshworks CRM

Pros

  • +Clean, modern interface
  • +Built-in phone and email (no extra tools needed)
  • +Good AI features with Freddy

Cons

  • -Smaller integration marketplace
  • -Less established than HubSpot or Salesforce

Zendesk

Pros

  • +Industry-leading customer support tools
  • +Zendesk Sell integrates with support suite
  • +Excellent ticketing and help desk

Cons

  • -Sales CRM is less mature than dedicated tools
  • -Can be expensive when combining support and sales

Our Verdict

Both Freshworks CRM and Zendesk are solid options, but they serve different needs. Choose Freshworks CRM if you need Growing businesses wanting a modern CRM with built-in commun. Choose Zendesk if you need Businesses needing customer support with integrated sales CR.

Our Pick

Consider Open Doors Instead

Why choose between Freshworks CRM and Zendesk? Open Doors gives you the best features of both in one platform, starting at just £97/month with unlimited contacts.

Frequently Asked Questions

Is Freshworks CRM better than Zendesk?

It depends on your needs. Freshworks CRM scores 4.2/5 while Zendesk scores 4.1/5. We recommend evaluating both against your specific requirements.

Which is cheaper, Freshworks CRM or Zendesk?

Freshworks CRM starts at £0/month, while Zendesk starts at £15/user/month.

Can Ikaroa help me set up Freshworks CRM or Zendesk?

Yes. We implement both platforms regularly. We handle data migration, configuration, team training, and ongoing support.

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Ikaroa Partners

Claim a special deal on Freshworks CRM or Zendesk

Our team has implemented both Freshworks CRM and Zendesk for clients. We can help you decide based on your specific needs and get you set up with an exclusive partner deal.

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