Comparison 2026

Capsule CRM vs Pipedrive

A detailed, side-by-side comparison. Features, pricing, and our verdict to help you choose.

Reviewed by the Ikaroa team | Last updated: March 2026

Quick Verdict

Pipedrive edges ahead overall with a rating of 4.4/5. However, both platforms excel at different things. Read on for the full breakdown.

At a Glance

C

Capsule CRM

4.1/5

Capsule is a clean, simple CRM popular with small businesses in the UK. It focuses on contact management and sales pipeline without unnecessary complexity.

From: £0/month (2 users)

Best for: UK small businesses wanting a simple, affordable C...

Full review →
P

Pipedrive

4.4/5

A sales-focused CRM built by salespeople, for salespeople. Pipedrive excels at visual pipeline management and is known for its simplicity and ease of use.

From: £14/user/month

Best for: Sales teams wanting a simple, visual pipeline-focu...

Full review →

Feature Comparison

FeatureCapsule CRMPipedrive
Free PlanYesNo
Starting Price£0/month (2 users)£14/user/month
Our Rating4.1/54.4/5
Mobile AppYesYes
Email MarketingNoNo
AutomationYesYes

Pricing Comparison

Capsule CRM Pricing

Free£0/month (2 users)
Starter£14/user/month
Growth£27/user/month

Pipedrive Pricing

Essential£14/user/month
Advanced£29/user/month
Professional£49/user/month

Pros & Cons

Capsule CRM

Pros

  • +Clean, simple interface
  • +Good value for money
  • +UK-based company (GDPR-friendly)

Cons

  • -Limited marketing features
  • -Basic automation compared to larger CRMs

Pipedrive

Pros

  • +Beautiful, intuitive visual pipeline
  • +Very easy to set up and use
  • +Excellent mobile app

Cons

  • -Limited marketing features
  • -Reporting could be more advanced

Our Verdict

Both Capsule CRM and Pipedrive are solid options, but they serve different needs. Choose Capsule CRM if you need UK small businesses wanting a simple, affordable CRM. Choose Pipedrive if you need Sales teams wanting a simple, visual pipeline-focused CRM.

Our Pick

Consider Open Doors Instead

Why choose between Capsule CRM and Pipedrive? Open Doors gives you the best features of both in one platform, starting at just £97/month with unlimited contacts.

Frequently Asked Questions

Is Capsule CRM better than Pipedrive?

It depends on your needs. Capsule CRM scores 4.1/5 while Pipedrive scores 4.4/5. We recommend evaluating both against your specific requirements.

Which is cheaper, Capsule CRM or Pipedrive?

Capsule CRM starts at £0/month (2 users), while Pipedrive starts at £14/user/month.

Can Ikaroa help me set up Capsule CRM or Pipedrive?

Yes. We implement both platforms regularly. We handle data migration, configuration, team training, and ongoing support.

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Ikaroa Partners

Claim a special deal on Capsule CRM or Pipedrive

Our team has implemented both Capsule CRM and Pipedrive for clients. We can help you decide based on your specific needs and get you set up with an exclusive partner deal.

Claim Special Deal