Review 2026
Brevo
Reviewed by the Ikaroa team | Last updated: March 2026
Starting Price
£0/month
Founded
2012
Headquarters
Paris, France
Our Rating
4/5
Overview
Formerly Sendinblue, Brevo offers an affordable all-in-one marketing platform with CRM, email marketing, SMS, and chat. Known for its generous free plan and pay-as-you-go pricing.
We have been working with Brevo across multiple client projects since 2014, and this review reflects our hands-on experience implementing it for businesses of all sizes.
Key Features
Brevo Pricing
Free
£0/month
- •300 emails/day
- •Unlimited contacts
- •Email campaigns
- •CRM
Starter
£19/month
- •Everything in Free
- •20,000 emails/month
- •No daily sending limit
- •Basic reporting
Business
£49/month
- •Everything in Starter
- •Marketing automation
- •A/B testing
- •Advanced statistics
Enterprise
Custom
- •Everything in Business
- •Dedicated IP
- •Priority support
- •Advanced integrations
Pros & Cons
Pros
- +Very affordable, generous free plan
- +Email AND SMS marketing combined
- +Unlimited contacts on all plans
- +Good transactional email service
- +GDPR-compliant (EU-based)
Cons
- -CRM features are basic compared to dedicated tools
- -Automation limited on lower tiers
- -Email builder could be more intuitive
- -Limited integrations compared to competitors
- -Support can be slow on free plan
Who Is Brevo Best For?
Budget-conscious businesses needing email marketing with basic CRM
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Our Verdict
Brevo earns a strong 4/5 in our review. With pricing starting at £0/month, it offers very affordable, generous free plan. While crm features are basic compared to dedicated tools, it remains a solid choice for budget-conscious businesses needing email marketing with basic crm...
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Is Brevo worth it in 2026?▼
Brevo rates 4/5 in our review. It is best suited for Budget-conscious businesses needing email marketing with basic CRM. Whether it is worth it depends on your specific needs and budget.
How much does Brevo cost?▼
Brevo pricing starts at £0/month for the Free plan. Check the pricing section for a full breakdown.
What are the best alternatives to Brevo?▼
Top alternatives to Brevo include ActiveCampaign, Mailchimp, ConvertKit. Visit our alternatives page for a detailed comparison.
Does Brevo offer a free plan?▼
Yes, Brevo offers a free plan that includes 300 emails/day, Unlimited contacts, Email campaigns.
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