Comparison 2026

Insightly vs Salesforce

A detailed, side-by-side comparison. Features, pricing, and our verdict to help you choose.

Reviewed by the Ikaroa team | Last updated: March 2026

Quick Verdict

Salesforce edges ahead overall with a rating of 4.3/5. However, both platforms excel at different things. Read on for the full breakdown.

At a Glance

I

Insightly

3.9/5

Insightly combines CRM with project management, making it useful for businesses that need to manage both sales pipelines and post-sale project delivery.

Best for: Businesses needing CRM and project management in o...

Full review →
S

Salesforce

4.3/5

The world's leading CRM platform, Salesforce offers unmatched customisation and scalability. Best suited for larger organisations with complex sales processes and dedicated admin resources.

Best for: Mid to large enterprises needing highly customisab...

Full review →

Feature Comparison

FeatureInsightlySalesforce
Free PlanNoNo
Our Rating3.9/54.3/5
Mobile AppYesYes
Email MarketingNoNo
AutomationYesYes

Pros & Cons

Insightly

Pros

  • +Combines CRM and project management
  • +Good for tracking post-sale delivery
  • +Decent customisation options

Cons

  • -Interface feels dated
  • -Reporting is limited on lower tiers

Salesforce

Pros

  • +Incredibly customisable and scalable
  • +Massive ecosystem (AppExchange has 5,000+ apps)
  • +Industry-leading AI features with Einstein

Cons

  • -Steep learning curve, often requires admin training
  • -Expensive, especially for smaller teams

Our Verdict

Both Insightly and Salesforce are solid options, but they serve different needs. Choose Insightly if you need Businesses needing CRM and project management in one platfor. Choose Salesforce if you need Mid to large enterprises needing highly customisable CRM wit.

Our Pick

Consider Open Doors Instead

Why choose between Insightly and Salesforce? Open Doors gives you the best features of both in one platform, starting at just £97/month with unlimited contacts.

Frequently Asked Questions

Is Insightly better than Salesforce?

It depends on your needs. Insightly scores 3.9/5 while Salesforce scores 4.3/5. We recommend evaluating both against your specific requirements.

Which is cheaper, Insightly or Salesforce?

Both Insightly and Salesforce offer multiple plans at different price points. Visit each platform's website for the latest pricing, as rates can change.

Can Ikaroa help me set up Insightly or Salesforce?

Yes. We implement both platforms regularly. We handle data migration, configuration, team training, and ongoing support.

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Ikaroa Partners

Claim a special deal on Insightly or Salesforce

Our team has implemented both Insightly and Salesforce for clients. We can help you decide based on your specific needs and get you set up with an exclusive partner deal.

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