Comparison 2026
Insightly vs Salesforce
A detailed, side-by-side comparison. Features, pricing, and our verdict to help you choose.
Reviewed by the Ikaroa team | Last updated: March 2026
Quick Verdict
Salesforce edges ahead overall with a rating of 4.3/5. However, both platforms excel at different things. Read on for the full breakdown.
At a Glance
Insightly
Insightly combines CRM with project management, making it useful for businesses that need to manage both sales pipelines and post-sale project delivery.
Best for: Businesses needing CRM and project management in o...
Salesforce
The world's leading CRM platform, Salesforce offers unmatched customisation and scalability. Best suited for larger organisations with complex sales processes and dedicated admin resources.
Best for: Mid to large enterprises needing highly customisab...
Feature Comparison
| Feature | Insightly | Salesforce |
|---|---|---|
| Free Plan | No | No |
| Our Rating | 3.9/5 | 4.3/5 |
| Mobile App | Yes | Yes |
| Email Marketing | No | No |
| Automation | Yes | Yes |
Pros & Cons
Insightly
Pros
- +Combines CRM and project management
- +Good for tracking post-sale delivery
- +Decent customisation options
Cons
- -Interface feels dated
- -Reporting is limited on lower tiers
Salesforce
Pros
- +Incredibly customisable and scalable
- +Massive ecosystem (AppExchange has 5,000+ apps)
- +Industry-leading AI features with Einstein
Cons
- -Steep learning curve, often requires admin training
- -Expensive, especially for smaller teams
Our Verdict
Both Insightly and Salesforce are solid options, but they serve different needs. Choose Insightly if you need Businesses needing CRM and project management in one platfor. Choose Salesforce if you need Mid to large enterprises needing highly customisable CRM wit.
Consider Open Doors Instead
Why choose between Insightly and Salesforce? Open Doors gives you the best features of both in one platform, starting at just £97/month with unlimited contacts.
Frequently Asked Questions
Is Insightly better than Salesforce?▼
It depends on your needs. Insightly scores 3.9/5 while Salesforce scores 4.3/5. We recommend evaluating both against your specific requirements.
Which is cheaper, Insightly or Salesforce?▼
Both Insightly and Salesforce offer multiple plans at different price points. Visit each platform's website for the latest pricing, as rates can change.
Can Ikaroa help me set up Insightly or Salesforce?▼
Yes. We implement both platforms regularly. We handle data migration, configuration, team training, and ongoing support.
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