Comparison 2026
Close vs Salesforce
A detailed, side-by-side comparison. Features, pricing, and our verdict to help you choose.
Reviewed by the Ikaroa team | Last updated: March 2026
Quick Verdict
Close edges ahead overall with a rating of 4.3/5. However, both platforms excel at different things. Read on for the full breakdown.
At a Glance
Close
Close is a CRM built specifically for inside sales teams. It combines calling, email, and SMS in one platform, designed to help reps close more deals faster.
Best for: Inside sales teams that live on the phone and need...
Salesforce
The world's leading CRM platform, Salesforce offers unmatched customisation and scalability. Best suited for larger organisations with complex sales processes and dedicated admin resources.
Best for: Mid to large enterprises needing highly customisab...
Feature Comparison
| Feature | Close | Salesforce |
|---|---|---|
| Free Plan | No | No |
| Our Rating | 4.3/5 | 4.3/5 |
| Mobile App | Yes | Yes |
| Email Marketing | No | No |
| Automation | Limited | Yes |
Pros & Cons
Close
Pros
- +Built-in calling, email, and SMS
- +Designed specifically for sales teams
- +Power and predictive dialer
Cons
- -No marketing features
- -Expensive compared to alternatives
Salesforce
Pros
- +Incredibly customisable and scalable
- +Massive ecosystem (AppExchange has 5,000+ apps)
- +Industry-leading AI features with Einstein
Cons
- -Steep learning curve, often requires admin training
- -Expensive, especially for smaller teams
Our Verdict
Both Close and Salesforce are solid options, but they serve different needs. Choose Close if you need Inside sales teams that live on the phone and need built-in . Choose Salesforce if you need Mid to large enterprises needing highly customisable CRM wit.
Consider Open Doors Instead
Why choose between Close and Salesforce? Open Doors gives you the best features of both in one platform, starting at just £97/month with unlimited contacts.
Frequently Asked Questions
Is Close better than Salesforce?▼
It depends on your needs. Close scores 4.3/5 while Salesforce scores 4.3/5. We recommend evaluating both against your specific requirements.
Which is cheaper, Close or Salesforce?▼
Both Close and Salesforce offer multiple plans at different price points. Visit each platform's website for the latest pricing, as rates can change.
Can Ikaroa help me set up Close or Salesforce?▼
Yes. We implement both platforms regularly. We handle data migration, configuration, team training, and ongoing support.
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