Comparison 2026

Close vs Salesforce

A detailed, side-by-side comparison. Features, pricing, and our verdict to help you choose.

Reviewed by the Ikaroa team | Last updated: March 2026

Quick Verdict

Close edges ahead overall with a rating of 4.3/5. However, both platforms excel at different things. Read on for the full breakdown.

At a Glance

C

Close

4.3/5

Close is a CRM built specifically for inside sales teams. It combines calling, email, and SMS in one platform, designed to help reps close more deals faster.

Best for: Inside sales teams that live on the phone and need...

Full review →
S

Salesforce

4.3/5

The world's leading CRM platform, Salesforce offers unmatched customisation and scalability. Best suited for larger organisations with complex sales processes and dedicated admin resources.

Best for: Mid to large enterprises needing highly customisab...

Full review →

Feature Comparison

FeatureCloseSalesforce
Free PlanNoNo
Our Rating4.3/54.3/5
Mobile AppYesYes
Email MarketingNoNo
AutomationLimitedYes

Pros & Cons

Close

Pros

  • +Built-in calling, email, and SMS
  • +Designed specifically for sales teams
  • +Power and predictive dialer

Cons

  • -No marketing features
  • -Expensive compared to alternatives

Salesforce

Pros

  • +Incredibly customisable and scalable
  • +Massive ecosystem (AppExchange has 5,000+ apps)
  • +Industry-leading AI features with Einstein

Cons

  • -Steep learning curve, often requires admin training
  • -Expensive, especially for smaller teams

Our Verdict

Both Close and Salesforce are solid options, but they serve different needs. Choose Close if you need Inside sales teams that live on the phone and need built-in . Choose Salesforce if you need Mid to large enterprises needing highly customisable CRM wit.

Our Pick

Consider Open Doors Instead

Why choose between Close and Salesforce? Open Doors gives you the best features of both in one platform, starting at just £97/month with unlimited contacts.

Frequently Asked Questions

Is Close better than Salesforce?

It depends on your needs. Close scores 4.3/5 while Salesforce scores 4.3/5. We recommend evaluating both against your specific requirements.

Which is cheaper, Close or Salesforce?

Both Close and Salesforce offer multiple plans at different price points. Visit each platform's website for the latest pricing, as rates can change.

Can Ikaroa help me set up Close or Salesforce?

Yes. We implement both platforms regularly. We handle data migration, configuration, team training, and ongoing support.

Related Comparisons

Ikaroa Partners

Claim a special deal on Close or Salesforce

Our team has implemented both Close and Salesforce for clients. We can help you decide based on your specific needs and get you set up with an exclusive partner deal.

Claim Special Deal