Comparison 2026

Close vs Keap

A detailed, side-by-side comparison. Features, pricing, and our verdict to help you choose.

Reviewed by the Ikaroa team | Last updated: March 2026

Quick Verdict

Close edges ahead overall with a rating of 4.3/5. However, both platforms excel at different things. Read on for the full breakdown.

At a Glance

C

Close

4.3/5

Close is a CRM built specifically for inside sales teams. It combines calling, email, and SMS in one platform, designed to help reps close more deals faster.

Best for: Inside sales teams that live on the phone and need...

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K

Keap

3.9/5

Formerly Infusionsoft, Keap specialises in small business automation. It combines CRM, email marketing, and e-commerce in one platform designed for entrepreneurs and solopreneurs.

Best for: Small businesses and solopreneurs needing sales an...

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Feature Comparison

FeatureCloseKeap
Free PlanNoNo
Our Rating4.3/53.9/5
Mobile AppYesLimited
Email MarketingNoYes
AutomationLimitedYes

Pros & Cons

Close

Pros

  • +Built-in calling, email, and SMS
  • +Designed specifically for sales teams
  • +Power and predictive dialer

Cons

  • -No marketing features
  • -Expensive compared to alternatives

Keap

Pros

  • +Powerful automation for small businesses
  • +Combined CRM and e-commerce
  • +Good email marketing tools

Cons

  • -Expensive for what you get
  • -Dated interface in some areas

Our Verdict

Both Close and Keap are solid options, but they serve different needs. Choose Close if you need Inside sales teams that live on the phone and need built-in . Choose Keap if you need Small businesses and solopreneurs needing sales and marketin.

Our Pick

Consider Open Doors Instead

Why choose between Close and Keap? Open Doors gives you the best features of both in one platform, starting at just £97/month with unlimited contacts.

Frequently Asked Questions

Is Close better than Keap?

It depends on your needs. Close scores 4.3/5 while Keap scores 3.9/5. We recommend evaluating both against your specific requirements.

Which is cheaper, Close or Keap?

Both Close and Keap offer multiple plans at different price points. Visit each platform's website for the latest pricing, as rates can change.

Can Ikaroa help me set up Close or Keap?

Yes. We implement both platforms regularly. We handle data migration, configuration, team training, and ongoing support.

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Ikaroa Partners

Claim a special deal on Close or Keap

Our team has implemented both Close and Keap for clients. We can help you decide based on your specific needs and get you set up with an exclusive partner deal.

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