Comparison 2026
ActiveCampaign vs Smartsheet
A detailed, side-by-side comparison. Features, pricing, and our verdict to help you choose.
Reviewed by the Ikaroa team | Last updated: March 2026
Quick Verdict
ActiveCampaign edges ahead overall with a rating of 4.4/5. However, both platforms excel at different things. Read on for the full breakdown.
At a Glance
ActiveCampaign
ActiveCampaign blends email marketing, marketing automation, and CRM into one platform. Known for its sophisticated automation builder and excellent email deliverability.
Best for: Businesses prioritising email marketing and sophis...
Smartsheet
Smartsheet is a spreadsheet-like work management platform used by enterprises for project management, reporting, and workflow automation. Can be adapted for CRM use.
Best for: Enterprises wanting spreadsheet-familiar work mana...
Feature Comparison
| Feature | ActiveCampaign | Smartsheet |
|---|---|---|
| Free Plan | No | No |
| Our Rating | 4.4/5 | 4/5 |
| Mobile App | Limited | Yes |
| Email Marketing | Yes | No |
| Automation | Yes | Yes |
Pros & Cons
ActiveCampaign
Pros
- +Best-in-class marketing automation
- +Excellent email deliverability
- +Sophisticated automation builder
Cons
- -CRM is secondary to marketing features
- -Can be complex for beginners
Smartsheet
Pros
- +Familiar spreadsheet interface
- +Powerful automation engine
- +Good for enterprise workflows
Cons
- -Not designed as a CRM
- -Can be expensive for what it offers
Our Verdict
Both ActiveCampaign and Smartsheet are solid options, but they serve different needs. Choose ActiveCampaign if you need Businesses prioritising email marketing and sophisticated au. Choose Smartsheet if you need Enterprises wanting spreadsheet-familiar work management wit.
Consider Open Doors Instead
Why choose between ActiveCampaign and Smartsheet? Open Doors gives you the best features of both in one platform, starting at just £97/month with unlimited contacts.
Frequently Asked Questions
Is ActiveCampaign better than Smartsheet?▼
It depends on your needs. ActiveCampaign scores 4.4/5 while Smartsheet scores 4/5. We recommend evaluating both against your specific requirements.
Which is cheaper, ActiveCampaign or Smartsheet?▼
Both ActiveCampaign and Smartsheet offer multiple plans at different price points. Visit each platform's website for the latest pricing, as rates can change.
Can Ikaroa help me set up ActiveCampaign or Smartsheet?▼
Yes. We implement both platforms regularly. We handle data migration, configuration, team training, and ongoing support.
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Ikaroa Partners
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Our team has implemented both ActiveCampaign and Smartsheet for clients. We can help you decide based on your specific needs and get you set up with an exclusive partner deal.
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