Salesforce
The world's leading CRM platform, Salesforce offers unmatched customisation and scalability. Best suited for larger organisations with complex sales processes and dedicated admin resources.
Rating
4.3/5
Founded
1999
HQ
San Francisco, California
Best For
Mid to large enterprises needing highly customisable CRM with complex workflows
Key Features
What We Like
- +Incredibly customisable and scalable
- +Massive ecosystem (AppExchange has 5,000+ apps)
- +Industry-leading AI features with Einstein
- +Robust reporting and analytics
- +Trusted by Fortune 500 companies
Worth Knowing
- -Steep learning curve, often requires admin training
- -Expensive, especially for smaller teams
- -Complex pricing with many add-ons
- -Can feel over-engineered for simple use cases
- -Implementation can take months
Get Started with Salesforce
Visit SalesforceFree to try. Exclusive Ikaroa partner pricing.
Alternatives to Salesforce
Other crm tools reviewed by the Ikaroa team
Open Doors
All-in-one CRM, marketing automation, and business management platform. Built for small to medium businesses who want enterprise features without enterprise pricing. Includes CRM, email marketing, SMS, funnels, landing pages, booking, invoicing, automation workflows, reputation management, and more.
HubSpot CRM
HubSpot offers a free CRM with powerful marketing, sales, and service tools. Popular with small to mid-sized businesses for its generous free tier and intuitive interface.
Pipedrive
A sales-focused CRM built by salespeople, for salespeople. Pipedrive excels at visual pipeline management and is known for its simplicity and ease of use.
Zoho CRM
Part of the broader Zoho ecosystem, Zoho CRM offers excellent value with a comprehensive feature set. Particularly strong for businesses already using other Zoho products.
Freshworks CRM
Freshworks (formerly Freshsales) offers a modern, AI-powered CRM with a clean interface. Part of the Freshworks suite that includes helpdesk and marketing tools.
Keap
Formerly Infusionsoft, Keap specialises in small business automation. It combines CRM, email marketing, and e-commerce in one platform designed for entrepreneurs and solopreneurs.
Frequently Asked Questions
What is Salesforce?
The world's leading CRM platform, Salesforce offers unmatched customisation and scalability. Best suited for larger organisations with complex sales processes and dedicated admin resources.
How much does Salesforce cost?
Salesforce offers several plans to suit different business sizes. Visit their website through our link for the latest pricing and exclusive Ikaroa partner deals.
Is Salesforce good for small businesses?
Salesforce is best for: Mid to large enterprises needing highly customisable CRM with complex workflows. We rated it 4.3/5 based on features, value, and ease of use.
What are the alternatives to Salesforce?
Top alternatives include Open Doors, HubSpot CRM, Pipedrive. See our full alternatives comparison for a detailed breakdown.
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