RITVIZ

Mega-influencer • India • EN

One of India’s most popular young electronic music producers. Few artists have experienced the meteoric rise to fame that 23-year old Ritviz Srivastava has, and even fewer have been able to sustain that popularity. He is one of the most streamed Independent artists on Spotify India since the platform’s February 2019 India launch, thanks in no small part to his debut album, Ved. The son of a singer and a tabla-player, Ritviz has lived Hindustani music since the age of six. Inspired by hip-hop in his youth, he started writing his own rap songs, and sought to meld his various influences into a unique style of music. He is currently working on his sophomore album, Dev, which is due to release in late 2020. Venturing out of music creation, Ritviz has also curated his own music and comedy festival in collaboration with Bacardi India, the YUV Fest, featuring names such as Seedhe Maut, SickFlip, Dorwin, Kenny Sebastian, Sumukhi Suresh and Aadar Malik.