Most cautious01
The Period-Property Planner
Edwardian terrace, conservation area, side-return on the kitchen. They are terrified of getting planning wrong and they want to see your finished period work with the planning notes. We surface them.
◮Web design for extension and loft conversion specialists
Extension And Loft Conversion Websites That Convert Quotes
Your buyer spends three months researching before they request a quote. We make sure those three months happen on your site, not your competitor's.
Built specifically for extension, loft conversion, and home-improvement specialists. We build it free, host it for a flat monthly fee, and update it forever.
Sound familiar?
- 01You quote 30 jobs a month and win 3. The other 27 went to a competitor whose website actually answered their questions
- 02Every Google search for "loft conversion near me" sends the call to a directory site that sells the lead five times
- 03Your before-and-after photos sit in WhatsApp conversations because no one updates the website
- 04Customers want to see what is realistic in their type of property. Your site shows only finished kitchens
3 months
average research time before a quote request
Your site has to win all of it
$85,000
average value of a side-return plus kitchen extension
The leads we filter to the top
1 in 3
quote-to-win ratio after a rebuilt site, vs 1 in 10 industry average
Better-qualified leads, fewer wasted quotes
This month only, Extensions and loft conversions specialists
We build your website
completely free.
Normally $5,000, free this month. All you pay is $200 a month and you never think about your website again. Hosting, security, every future update, all of it, on us forever.
Unlimited updates included. Forever.
New finished job, new team member, new service, new price, new promotion. You message us, a real human ships it. Typical turnaround: same working day. No hourly clock, no quote-for-every-tweak, no surprise invoices.
Offer expires in
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Limited to 33 this month
33of 33 spots left
Spots reset at the start of every month. Be early.
What is included, for the flat monthly fee
- ✓Unlimited content updates, every month, forever. New page, new photo, new price, new team member, new promotion. Message us, we ship it.
- ✓Hosting on a fast managed platform with daily backups
- ✓SSL certificate, security monitoring, DDoS protection, malware scanning, all handled
- ✓Search-engine optimisation on every page from day one, kept current as Google changes
- ✓Mobile-first design, sticky phone CTA, click-to-call, WhatsApp button
- ✓Lead routing into your existing CRM via webhook
- ✓Monthly performance and rankings report, no need to ask
- ✓Full website build, your brand, your photography, your service pages, zero up-front
Optional add-ons, priced separately
These sit alongside the free build. Pick the ones that match how you sell, skip the rest.
AI lead management chatbot
Custom-trained on your services. Greets visitors, answers FAQs, qualifies the lead, books a call. Hands over to a human at the right moment.
Full CRM build and onboarding
We set up your CRM, import existing contacts, build the pipeline stages, automate the follow-up emails. You arrive at a working sales engine.
Local SEO and Google Business Profile management
Weekly GBP posts, review responses, citation building, monthly ranking reports. Built to dominate your postcode.
Content production
Two posts a month, written by a human, optimised for the search terms in your niche. Photography review included.
The flat monthly fee, what it actually covers
After we launch, you never log into your website again.
The monthly fee covers the build managed forever. New service, new photo, new price, new team member, new promotion. You message us, we ship it. Unlimited. No hourly clock. No "that is out of scope". No quote-for-every-tweak.
Traditional agency
$80/hr
Every tweak invoiced. Quote first. Build later. You wait two weeks for a photo swap.
With us
One flat fee
One update or fifty, the price is the same. Typical turnaround: same working day, often within the hour.
- ✓Message by email, WhatsApp, or Slack, whichever suits you
- ✓A real human reads it. No ticket queue. No bot.
- ✓Same working day for content updates, 48 hours for new pages
- ✓You sign off before anything goes live. No surprises.
How an update actually works
- 01
You message us
Email, WhatsApp, Slack, or the client portal. Send a photo, a new price, a paragraph, whatever. No form to fill in.
- 02
We ship it
A real human picks it up, builds the change, sends you a private staging link to review. Typical turnaround under one working day.
- 03
You sign off, it goes live
Tap approve. We push it to production. No surprises, no broken pages, no version control headaches.
Actual update requests we handle for extension and loft conversion specialists
- 01New indicative pricing for side returns, calculator updated this morning
- 02Latest planning rule change explained on the planning page within 48 hours
- 03Mansard loft conversion added to the conversion-types list
- 04Three new finished projects on terraced homes added to the gallery
All of the above sit inside the flat monthly fee. There is no upper limit, no premium tier, no fair-use catch.
The buyers we built this for
Three buyers, three moments, three flows.
The same site has to convert the panic search, the careful researcher, and the long-game project owner. We build for all three.
Most emotional02
The Growing Family
Baby on the way, a loft conversion is the answer. They want to see how families like theirs feel after the work, not just photos. Your testimonial videos and finished-bedroom shots close them.
Most numerical03
The Investor Renovator
Buying-to-let, adding a third bedroom in the loft, every penny counts. They want a rough cost per square metre, a build timeline, and proof you have done this profitably for clients before.
Built into every extensions and loft conversions build
What you only get from us.
Three pieces of the puzzle that almost no agency ships for your trade. They are not extras. They are the build.
◧
Indicative pricing calculator
Visitor picks property type, conversion type, storeys, and finish level. They see the 25-to-75 percentile range from your historical data. Pre-qualifies the lead. Stops the time-wasters.
◳
Property-type photo galleries
Filter finished work by terraced, semi, detached, period, new-build. The visitor sees their type of house, not your favourite jobs. Conversion lifts immediately.
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Planning rule cards
Each conversion-type page carries a clear card explaining when planning is required and when it falls under permitted development. Turns you into the expert before they ever call.
Head to head
What other extension and loft conversion specialists ship, versus what we ship.
What most builder sites ship
- ✕One "services" page that lumps everything together
- ✕Photo gallery sorted by date with no filter
- ✕No mention of property type or planning rules
- ✕Generic kitchen photo as the hero image
- ✕Pricing hidden behind "request a quote"
What we ship for you
- ✓Property-type pages and conversion-type pages, each one its own URL
- ✓Filter the gallery by property type, conversion type, postcode
- ✓Planning explainer cards for each conversion type
- ✓Hero shows finished work in the visitor's property type
- ✓Indicative budget ranges so they self-qualify before they call
Every page on the new site
Built around how your buyers actually search.
- 01
Type-of-property pages: terraced, semi, detached, period, new-build. Each one with project examples and indicative pricing
- 02
Conversion-type pages: hip-to-gable, mansard, dormer, side-return, two-storey-side, rear, wrap-around, with realistic budget ranges
- 03
Indicative price calculator: visitor picks property type, conversion type, and storeys, gets a budget range and a "request a real quote" CTA
- 04
Planning information cards: what needs full planning, what falls under permitted development, with caveats
- 05
Photo gallery sorted by property type and street, not by date
- 06
Reviews block with photo proof of the finished build
The buyer journey, mapped
Five moments. Five sections of the site.
Every extensions and loft conversions buyer moves through the same five moments. We engineer a section of the site for each one.
- 01
Pinterest spiral
Visitor sees a transformed terrace on Instagram. They Google "side-return extension terrace London". You rank on page 1 because every property-type and conversion-type page is structured for that search.
- 02
Property-type match
They land on the terraced-house extension page. They see finished work that looks like their house. Spark.
- 03
Budget self-check
They use the indicative calculator. The range matches their plan. They are now qualified.
- 04
Planning education
They read the planning explainer for side-returns. They learn what is permitted development and what is not. You are the expert before you say a word.
- 05
Quote request
They submit the form with property type, conversion type, postcode, budget bracket, and planning status. Your sales call starts at "let me check the floor plan" instead of "tell me about yourself".
Why we lead with extension and loft conversion specialists
We have rebuilt the trade-website playbook for extension and loft conversion specialists.
Extension and loft conversion buyers spend three months researching before they request a quote. They want to see exactly what their type of property looks like after the work. They want a rough budget. They want to know whether they need planning. Most specialist websites give them a phone number and three finished-kitchen photos. We give them the entire research path on one site, then we capture them at the bottom with a real-quote request.
A loft and extension specialist in north London went from a 1-in-9 quote-to-win ratio to 1-in-3 within four months of going live, because the leads arriving already knew their property type, their planning route, and their realistic budget. The site did the qualification work.
Topics this site is built to rank for
loft conversion website design, extension specialist web design, home improvement company website, builders website design, loft conversion marketing, extension company SEO.
Straight answers
The questions every extensions and loft conversions owner asks.
I am a one-man-band builder, not a national brand. Will this fit?▼
Yes. The page architecture works for a sole trader who does 4 jobs a year and for a 20-staff firm that does 60. The offer is the same, the content adjusts to your reality.
Can it handle planning enquiries vs build enquiries differently?▼
Yes. The form routes planning-only enquiries to a planning-advice queue and full-build enquiries to your sales pipeline. Two different inbox flows, one form.
What about Trustpilot and Checkatrade reviews?▼
We pull both. The reviews block carries your aggregate score from both platforms with deep-links so visitors can read the originals.
How does the price calculator work?▼
It is a guidance tool, not a quote. Visitor enters property type, conversion type, storeys, and finish level. The tool shows the realistic 25-to-75 percentile range based on your historical data. You set the numbers, we maintain the logic.
How long is the build?▼
Six weeks. If you want us to writing the property-type and conversion-type content from scratch, allow eight weeks.
Claim your free build
Three minutes to ask, one working day to reply.
We do not pass enquiries to a sales bot. A senior on the extensions and loft conversions team reads every brief and writes a real reply, usually with a Loom video showing what we would actually build.
- Spots are first come, first served, 33 per month, then closed
- We pre-qualify every lead on property type, conversion type, budget bracket, and planning status. Your sales call starts at "let me check the floor plan" instead of "can you tell me what you are looking for".
- No hourly clock for updates, no surprise invoices, ever
- You own the website, the domain, the content, every export