Review 2026
Loomly
Reviewed by the Ikaroa team | Last updated: March 2026
Starting Price
£23/month
Founded
2016
Headquarters
Los Angeles, California
Our Rating
4/5
Overview
Loomly is a social media management platform designed for marketing teams. It stands out with its post inspiration feature, which suggests content ideas based on trending topics, RSS feeds, and social media holidays. Known for its clean workflow management and approval process, ideal for teams with structured content processes.
We have been working with Loomly across multiple client projects since 2018, and this review reflects our hands-on experience implementing it for businesses of all sizes.
Key Features
Loomly Pricing
Base
£23/month
- •2 users
- •10 social accounts
- •Unlimited posts
- •Post ideas & optimization
Standard
£54/month
- •6 users
- •20 social accounts
- •Advanced analytics
- •Content library
Advanced
£113/month
- •14 users
- •35 social accounts
- •Custom workflows
- •Branded reports
Premium
£226/month
- •30 users
- •50 social accounts
- •White-label reports
- •Custom roles
Pros & Cons
Pros
- +Unique content inspiration feature
- +Excellent approval workflows
- +Clean, intuitive interface
- +Good value for team features
- +Post optimization suggestions
Cons
- -No social listening
- -Engagement features are limited
- -Analytics less deep than Sprout Social
- -No built-in CRM
- -Limited integrations
Who Is Loomly Best For?
Marketing teams wanting content inspiration and structured approval workflows
Alternatives to Loomly
Our Verdict
Loomly earns a strong 4/5 in our review. With pricing starting at £23/month, it offers unique content inspiration feature. While no social listening, it remains a solid choice for marketing teams wanting content inspiration and structured approval workflows...
Claim Special Deal LoomlyLoomly FAQ
Is Loomly worth it in 2026?▼
Loomly rates 4/5 in our review. It is best suited for Marketing teams wanting content inspiration and structured approval workflows. Whether it is worth it depends on your specific needs and budget.
How much does Loomly cost?▼
Loomly pricing starts at £23/month for the Base plan. Check the pricing section for a full breakdown.
What are the best alternatives to Loomly?▼
Top alternatives to Loomly include Buffer, Hootsuite, Sprout Social. Visit our alternatives page for a detailed comparison.
Does Loomly offer a free plan?▼
Loomly does not currently offer a free plan, but they do provide a free trial.
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