1T

100 Thieves

Unclaimed

Mega-influencer • United States • EN

100 Thieves ("Hundred Thieves") is a premium lifestyle brand and gaming organization. Built at the intersection of competitive gaming, entertainment, and apparel, 100 Thieves was founded in 2017 by Matthew "Nadeshot" Haag, the former OpTic Gaming Call of Duty captain, X Games gold medalist, and 2014 Esports Athlete of the Year. After retiring from competitive play, Matt founded 100 Thieves as a creative outlet for his entrepreneurial passions. In its first five years, 100 Thieves has won multiple esports major championships in Call of Duty, League of Legends, and VALORANT, made Fortnite World Championships, launched the top gaming podcasts on iTunes, sold out countless apparel drops, and is supported by major partners such as Cash App, General Mills, & Rocket Mortgage. The company has raised $60M from investors including Drake, Scooter Braun, Cleveland Cavaliers Owner & Quicken Loans Chairman Dan Gilbert, Artist Capital Management, Ludlow Ventures, Green Bay Ventures, and Sequoia.

Combined followers
1.5M
Engagement rate
4.0%
Estimated reach / post
91K
Audience auth score
100/100

About 100 Thieves

100 Thieves is a mega food and drink content creator based in United States. Across 1 platform their combined audience is 1.5M, with an average engagement rate of 4.0% and an audience authenticity score of 100 out of 100.

Frequently asked

What is 100 Thieves's engagement rate?
4.0% on average across their active platforms. That is solid performance for the mega tier.
How many followers does 100 Thieves have?
1.5M combined, with 1.5M on YouTube.
Does 100 Thieves accept gifted products or hosted stays?
Gifted product: no. Hosted stays: no.
Is 100 Thieves verified on Ikaroa Amplify?
Not yet. The data on this page comes from public engagement signals. The creator can claim the profile to unlock brand messaging.

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