Constant Contact

3.9/5|email marketing

Constant Contact is one of the longest-running email marketing platforms, trusted by small businesses for over 25 years. It offers straightforward email marketing with event management, social media tools, and e-commerce features. Known for excellent customer support and an easy learning curve.

Rating

3.9/5

Founded

1995

HQ

Waltham, Massachusetts

Best For

Small businesses and nonprofits wanting simple, reliable email marketing with great support

Key Features

Email Marketing
Event Management
Social Media Marketing
SMS Marketing
E-commerce Tools
Landing Pages
Automation
List Segmentation
Reporting
Integrations

What We Like

  • +Excellent customer support (phone, chat, email)
  • +Very easy to learn and use
  • +Built-in event management tools
  • +Good deliverability rates
  • +Strong template library

Worth Knowing

  • -More expensive than newer competitors
  • -Automation is basic compared to ActiveCampaign
  • -Limited A/B testing on lower plans
  • -Template editor can feel dated
  • -Contact-based pricing gets costly

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Rating3.9/5
Categoryemail marketing
Founded1995
HQWaltham, Massachusetts

Alternatives to Constant Contact

Other email marketing tools reviewed by the Ikaroa team

A

ActiveCampaign

4.4/5

ActiveCampaign blends email marketing, marketing automation, and CRM into one platform. Known for its sophisticated automation builder and excellent email deliverability.

B

Brevo

4/5

Formerly Sendinblue, Brevo offers an affordable all-in-one marketing platform with CRM, email marketing, SMS, and chat. Known for its generous free plan and pay-as-you-go pricing.

M

Mailchimp

4/5

The world's most recognisable email marketing platform, now owned by Intuit. Mailchimp has expanded into basic CRM, landing pages, and social media management.

C

ConvertKit

4.3/5

ConvertKit is an email marketing platform built specifically for creators, bloggers, podcasters, and online course makers. It focuses on simplicity and deliverability, with powerful tagging and automation features that help creators build and monetise their audiences without needing a technical background.

K

Klaviyo

4.5/5

Klaviyo is the email and SMS marketing platform of choice for e-commerce businesses. Deeply integrated with Shopify, WooCommerce, and other e-commerce platforms, it uses customer data to power highly personalised email and SMS campaigns that drive revenue. Known for its powerful segmentation, predictive analytics, and revenue attribution.

D

Drip

4.2/5

Drip is an e-commerce marketing automation platform designed for online stores. It combines email marketing, on-site personalisation, and multi-channel automation to help e-commerce brands build relationships and drive repeat purchases. Particularly strong with Shopify and WooCommerce integrations.

Frequently Asked Questions

What is Constant Contact?

Constant Contact is one of the longest-running email marketing platforms, trusted by small businesses for over 25 years. It offers straightforward email marketing with event management, social media tools, and e-commerce features. Known for excellent customer support and an easy learning curve.

How much does Constant Contact cost?

Constant Contact offers several plans to suit different business sizes. Visit their website through our link for the latest pricing and exclusive Ikaroa partner deals.

Is Constant Contact good for small businesses?

Constant Contact is best for: Small businesses and nonprofits wanting simple, reliable email marketing with great support. We rated it 3.9/5 based on features, value, and ease of use.

What are the alternatives to Constant Contact?

Top alternatives include ActiveCampaign, Brevo, Mailchimp. See our full alternatives comparison for a detailed breakdown.

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